Baozun Inc. (BZUN) Q4 2022 Earnings Call Transcript

For the period ending December 31, 2022

March 22, 2023 8:00 a.m. ET

Prepared Remarks

Questions and Answers

Call Participants

Prepared Remarks:

Operator

Good morning, ladies and gentlemen and thank you for standing by for Baozun's Fourth Quarter and Fiscal Year 2022 Earnings Conference Call. At this time, all participants are in listen-only mode. After management's prepared remarks, there will be a question-and-answer session. As a reminder, today's conference call is being recorded.

I'll now turn the meeting over to your host for today's call, Ms. Wendy Sun, Senior Director of Corporate Development and Investor Relations of Baozun. Please proceed, Wendy.

Wendy Sun

Thank you, operator. Hello, everyone and thank you for joining us today. Our fourth quarter and full year 2022 earnings release was distributed earlier and is available on our IR website at ir.baozun.com as well as on Globe Newswire services. We have also posted a PowerPoint presentation that accompanies our comments to the same IR website, where they are available for download.

On the call today from Baozun, we have Mr. Vincent Qiu, Chairman and Chief Executive Officer; Mr. Arthur Yu, Chief Financial Officer; and Ms. Sandrine Zerbib, President of Baozun Brand Management. Mr. Qiu will review the business strategy and company highlights, followed by Mr. Yu, who will discuss financials and share more regarding the business development of Baozun e-commerce. We will then pass the call to Ms. Sandrine to drive about Baozun's Brand Management. They will all be available to answer your questions during the Q&A session that follows.

Before we begin, I would like to remind you that this conference call contains forward-looking statements within the meaning of the U.S. Securities Exchange Act of 1934 and the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by some measures such as will, expect, anticipate, future, intent, plan, delays, estimate, confident, potential, ongoing target looking forward or other similar expressions.

These forward-looking statements are based upon management's current expectations and current market and operation conditions are related to events that involve known or unknown risks, uncertainties and other factors of nature difficult to predict and man of nature beyond the company's control, which may cause the company's actual results to differ materially from those in the forward-looking statement.

Further information regarding these and other risks, uncertainties or factors is included in the company's filings with the U.S. SEC any announcement notice or other documents published on the website of Hong Kong Stock Exchange. All information provided in this presentation is just of the date and it's based on the assumptions that the company believes to be reasonable as of today. The company does not undertake any obligation to update any forward-looking statements except as required under applicable law.