Baozun Inc. (NASDAQ:BZUN) Q2 2024 Earnings Conference Call August 28, 2024 7:30 AM ET

Company Participants

Wendy Sun - Senior Director of Corporate Development and Investor Relations
Vincent Qiu - Founder, Chairman and Chief Executive Officer
Catherine Yanjie Zhu - Chief Financial Officer
Arthur Yu - President of Baozun E-Commerce

Conference Call Participants

Thomas Chong - Jefferies
Wang Zhao - CICC
Alicia Yap - Citigroup
Jack Hou - Huatai Securities

Operator

Good morning, ladies and gentlemen, and thank you for standing by for Baozun Second Quarter 2024 Earnings Conference Call. At this time, all participants are in listen-only mode. After management's prepared remarks, there will be a question-and-answer session. As a reminder, today's conference call is being recorded.

I will now turn the meeting over to your host for today's call, Ms. Wendy Sun, Senior Director of Corporate Development and Investor Relations of Baozun. Please proceed, Wendy.

Wendy Sun

Thank you, operator. Hello, everyone, and thank you for joining us today. Our second quarter 2024 earnings release was distributed earlier before this call and is available on our IR website at ir.baozen.com as well as on PR Newsware Services. They have also posted a PowerPoint presentation that accompanies our comments to the same IR website where they are available for download.

On the call today from Baozun, we have Mr. Vincent Qiu, Chairman and Chief Executive Officer; Ms. Catherine Zhu, Chief Financial Officer; Mr. Arthur Yu, President of Baozun E-Commerce; and Mr. [Ken Huang] (ph), Chief Financial Officer, Baozun Brand Management. Mr. Qiu will first start share with our business strategy and company highlights, followed by Ms. Zhu, who will discuss our financials, and then by Ms. Yu and Mr. Huang to share more about our e-commerce and brand management segments, respectively. They will all be available to answer your questions during the Q&A session that follows.

Before we begin, I would like to remind you that this conference call contains forward-looking statements within the meaning of the U.S. Security Act of 1933 as amended, the U.S. Security Exchange Act of 1934 as amended and the U.S. Private Security Litigation Reform Act of 1995. These forward-looking statements are based upon management current expectations and current market and operating conditions and relates to events that involve known or unknown risk, uncertainties and other factors, all of which are difficult to predict and many of which are beyond the company's control, which may cause the company's actual results to differ materially from those in the forward-looking statement.